SMU created Founder’s Day Weekend as a spring time celebration to counter balance homecoming in the fall. The center piece of the events is the President’s Briefing which updates alumni on the current state of the university. I created a presentation that was simple and conveyed a sense of momentum. The background on each slide… Continue reading SMU President’s Briefing
As a part of SMU’s national outreach effort, the university hosted events across the country to connect with alumni and cultivate relationships with future potential donors. I created a presentation to carry the university’s brand and message in a way that was approachable and visually memorable. The large images helped remind alumni of their college… Continue reading SMU National Alumni Event Presentation
Rockwall ISD’s Strategic Plan guided the district for five years. I was responsible for reporting to the Board of Trustees on the district’s progress towards completing the strategic plan. Through presentations to the Trustees and documents like this final report. I was able to highlight the successes of our district to one of our most… Continue reading Rockwall ISD Strategic Plan
Rockwall ISD learned of an possible Ebola exposure within it’s boundies and needed to communicate with the community.
I led the effort to capture value from our athletics broadcasts. To do this we solicited sponsors, promoted the new location for the broadcast and hired a production company to help. The results were a better experience for fans, profit for the school district and increased visibility for our athletics programs.
An amazing play generated wide visibility for our program by being featured on multiple ESPN shows.
This ad promoted SMU’s new mobile website and appeared on Fox Sports Southwest.
This video was made and shown on the same day, kicking off the Faculty and Staff component of SMU’s Second Century Campaign.
A sales piece that highlighted advertising opportunities and provided a vision for growth.
Turned a plain text monthly message into an attractive email newsletter with statistical tracking.