Portfolio
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SMU President’s Briefing
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SMU created Founder’s Day Weekend as a spring time celebration to counter balance homecoming in the fall. The center piece of the events is the President’s Briefing which updates alumni on the current state of the university. I created a presentation that was simple and conveyed a sense of momentum. The background on each slide…
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SMU National Alumni Event Presentation
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As a part of SMU’s national outreach effort, the university hosted events across the country to connect with alumni and cultivate relationships with future potential donors. I created a presentation to carry the university’s brand and message in a way that was approachable and visually memorable. The large images helped remind alumni of their college…
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Rockwall ISD Strategic Plan
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Rockwall ISD’s Strategic Plan guided the district for five years. I was responsible for reporting to the Board of Trustees on the district’s progress towards completing the strategic plan. Through presentations to the Trustees and documents like this final report. I was able to highlight the successes of our district to one of our most…
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Ebola Notification
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Rockwall ISD learned of an possible Ebola exposure within it’s boundies and needed to communicate with the community.
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Rockwall ISD Athletics Broadcasts
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I led the effort to capture value from our athletics broadcasts. To do this we solicited sponsors, promoted the new location for the broadcast and hired a production company to help. The results were a better experience for fans, profit for the school district and increased visibility for our athletics programs.
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Rockwall Clip Featured on ESPN
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An amazing play generated wide visibility for our program by being featured on multiple ESPN shows.
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SMU Mobile Website Promo Ad
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This ad promoted SMU’s new mobile website and appeared on Fox Sports Southwest.
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Second Century Campaign Faculty and Staff Kickoff
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This video was made and shown on the same day, kicking off the Faculty and Staff component of SMU’s Second Century Campaign.
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Sponsorship Opportunities Booklet
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A sales piece that highlighted advertising opportunities and provided a vision for growth.
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Rockwall ISD Email Newsletter
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Turned a plain text monthly message into an attractive email newsletter with statistical tracking.